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About Us

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Purple Stitches is an independent fabric shop run by Howon and Viv, a husband and wife team.  Launched online in 2012, it originally started as a side business to Viv’s handmade business but it has since taken over.  

We specialise in modern and quirky quilting cottons from fabric companies such as Dashwood Studio, Cotton + Steel, Art Gallery Fabrics, Robert Kaufman and many more.  We also have a selection of Japanese fabrics, certified organic cotton from Cloud9 and Robert Kaufman and dressmaking lawns and knits.  We stock a variety of quality haberdashery, lace, ribbons and trims as well as dressmaking patterns from independent designers such as Colette patterns, Sewaholic, Blue Ginger Doll, Made by Rae and many others.

Our shop address is Unit 14, Hassocks Wood Business Centre, Stroudley Road, Basingstoke, Hampshire, RG24 8UQ 


Opening Hours

Monday: 10am to 1pm
Tuesday: CLOSED
Wednesday: 10am - 1pm
Thursday: CLOSED
Friday: 10am – 3pm
Saturday: 10am – 3pm
Sunday: CLOSED

There is ample free parking outside the shop as well as on the roads outside the business centre.

Registered in England and Wales under limited company no. 09945537

VAT number: GB 236 7673 77 

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